The Vertical Revolution: Veteran TV Execs Launch ‘aTwist’ to Conquer the Booming Microseries Market

Executive Overview The landscape of digital entertainment is undergoing a seismic shift, migrating away from the traditional living room television set and pivoting sharply toward the vertical, smartphone-optimized screen. Entering this high-stakes, fast-growing arena is aTwist, a newly minted vertical and microseries studio and platform founded by a formidable trio of television industry heavyweights: Jana…

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From Skepticism to $100M ARR: How Owner.com Rewrote the Playbook for Vertical SaaS in the Age of AI

Executive Overview In the rapidly evolving landscape of vertical B2B software, few transformations have been as swift, absolute, or illuminating as that of Owner.com. Over a grueling yet triumphant three-year period, the independent restaurant platform systematically dismantled and rebuilt its entire infrastructure around artificial intelligence. The result? A rocket-ship trajectory vaulting the company past $100…

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The Vertical Economy Boom: How Microdramas and Short-Form Video Are Reshaping the $150 Billion Global Media Landscape

Executive Overview The media and entertainment industry is undergoing a structural paradigm shift, and 2026 will undoubtedly be remembered as the breakout milestone year for vertical media content in the United States and global markets. Long dominated by horizontal viewing habits—the legacy widescreen format inherited from cinema and traditional television—audiences are increasingly embracing a native-digital…

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