Expanding the Horizons of the Galaxy: Inside Electronic Arts and Bit Reactor’s Star Wars Zero Company
Executive Overview For decades, the vast multimedia landscape of George Lucas’s galaxy far, far away has been dominated by certain archetypes. Video games set within the Star Wars universe have traditionally thrust players into the boots of legendary Force-wielders, seasoned bounty hunters, or rogue smugglers caught up in galaxy-shattering conflicts. From the kinetic, lightsaber-swinging heroics…