The Hidden Cost of the Empty Shelf: Why Retailers Must Look Beyond the Standard Stockout Rate
Executive Overview In the high-stakes theater of modern retail, few metrics are as superficially comforting—and profoundly misleading—as a clean stockout rate. For decades, retail management teams have relied on basic availability percentages to gauge supply chain health, deriving a sense of operational control from neat, decisive figures. However, a growing body of retail analytics research,…
