Disrupting Medium Format: Zhong Yi Optics Unveils the Pittura 30mm f/2.4 Wide-Angle Prime for Fujifilm GFX and Hasselblad XCD

Historically, medium format digital photography has been defined by two major characteristics: unparalleled image quality and significant physical compromises. For decades, photographers operating in this high-resolution tier have accepted bulky camera bodies, slow native lenses, and astronomical price points as the cost of doing business. However, the mirrorless revolution has steadily dismantled these barriers. In…

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