Supreme Court Forces Broadcast TV Stations to Sell Election Ads at Steep Discounts in Major GOP Victory
Executive Overview In a high-stakes legal victory for Republican campaign committees, the United States Supreme Court issued an emergency order on Friday forcing broadcast television stations to slash prices on political advertising. The ruling mandates that broadcasters extend their heavily discounted "lowest unit charge" (LUC)—historically reserved strictly for individual candidates—to political parties and joint fundraising…
