Executive Overview Nigeria stands at a historic socio-economic and digital crossroads. According to United Nations demographic projections, the West African powerhouse boasts a population of 242 million in 2026, making it the most populous nation in Africa and the sixth-largest globally. Nigeria sits just behind Pakistan (259 million) and ahead of traditional economic giants, driven…
Executive Overview As the global digital economy recalibrates following years of macroeconomic volatility, supply chain shifts, and rapid technological adoption, Sub-Saharan Africa has emerged as a crucial frontier for retail expansion. At the epicenter of this continental transformation is Nigeria. According to United Nations demographic projections, Nigeria’s population stands at an estimated 242 million people,…
Executive Overview By 2026, Nigeria has firmly cemented its status as an economic powerhouse on the African continent and a heavyweight on the global stage. According to United Nations demographic projections, Nigeria’s population is slated to reach 242 million, making it the most populous nation in Africa and the sixth-largest globally, trailing only India (1.48…
