Ubisoft Unifies Global Development Under the "Massive Entertainment" Banner in Major Structural Overhaul
Executive Overview In a decisive move that signals a profound structural shift for one of the gaming industry’s most recognizable publishers, Ubisoft has officially rebranded its internal developmental collective formerly known as "Creative House 2." Led by General Manager Christoph Hartmann—the former head of Amazon Games who recently transitioned to Ubisoft—the newly minted global label…
